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Samoa landscape
Countries/Oceania/Samoa
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Samoa

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At a glance
Capital
Apia
Language
English, Samoan
Currency
Samoan tālā (WST)
Population
205,557
Continent
Oceania
Subregion
Polynesia
When to go
Peak season
—
Best weather
Nov–Apr
Shoulder
May, Oct
Off season
Jun–Sep (rainy)
Cheapest
Late Apr–May

If you want to see a Polynesia that hasn’t been diluted by Western influence, Samoa should be high on your list. Composed of the inhabited islands of Upolu, Savai’i, Manono, and Apolima as well as five unpeopled islets in the western portion of the archipelago, Samoa serves as a fabulous showcase for indigenous spirit; lovingly embodied in fa’a Samoa—the Samoan Way. Not to mention a feast of natural beauty generously spread across the islands.

Thousands of years of tradition inform the Samoan Way. Villages are anchored by the leadership of the matai, or chiefs; the network of the extended family (the aiga); and, to a large degree, the religious outlook of Christianity, integrated into the indigenous lifestyle beginning in the early 19th century. A visit to Apia’s Samoan Cultural Village provides a compass for interpreting national customs and beliefs, but you’re likely to encounter proud expressions everywhere you travel here—from Samoan tattoos (tataus) and the patterned siapo cloth to lively and varied dance styles. And between fresh seafood, tropical fruit, and the delicacies retrieved from the umu earth oven, Samoan cuisine gives your taste buds a chance to get in on the excitement.

Cultural energy goes hand-in-hand with exquisite natural splendor in Samoa. Roam rainforest-clad volcanoes and the shoulders of great waterfalls in O Le Pupu Pu'e National Park on Upolu or marvel at the geyser-like Alofaaga Blowholes of the southwestern coast of Savai’i. Meanwhile, tropical fish and sea turtles enliven snorkeling and diving excursions; and the Samoan surf breaks have their own dedicated following.

Let the spirit of cultural exploration and deep adventure lead you to this hub of Polynesia. Just beware, Samoa's liable to sweep you off your feet.

10 things not to miss.

  1. Siva dancing in Apia
    Watch Siva dancing in Apia
    Siva dancing in Apia, Samoa
  2. in the To Sua ocean trench
    Swim in the To Sua ocean trench
    in the To Sua ocean trench, Samoa
  3. Snorkel the Palolo deep marine reserve
    Snorkel the Palolo deep marine reserve
    Snorkel the Palolo deep marine reserve, Samoa
  4. Samoan Cultural Village
    Samoa’s a great reservoir of traditional Polynesian culture, and this Apia interpretive site provides a wonderful introduction.
    Samoan Cultural Village, Samoa
  5. Pulemelei Mound (Savai’i)
    This massive centuries-old basalt pyramid is said to be the largest ancient monument in all of Polynesia.
    Pulemelei Mound (Savai’i), Samoa
  6. Alofaaga Blowholes
    Sometimes Taga villagers toss coconuts into these powerful blowholes, which makes for high entertainment.
    Alofaaga Blowholes, Samoa
  7. Apolima Gardens (Upolu)
    An explosion of corals, this reef serves as a jaw-dropping introduction to Samoa’s underwater marvels.
    Apolima Gardens (Upolu), Samoa
  8. Papapapaitai Falls
    Easily viewed off Upolu’s Cross Island Road, this dazzling waterfall forms a tall plume of whitewater against green verdure.
    Papapapaitai Falls, Samoa
  9. Tafua Peninsula Reserve (Savai’i)
    Explore this lush forest for glimpses of flying foxes and rare birds, including the endemic tooth-billed pigeon (Samoa’s national bird).
    Tafua Peninsula Reserve (Savai’i), Samoa
  10. Aganoa Black Sand Beach
    Track down a little slice of paradise at this farflung Upolu beach, an irresistible snorkeling spot.
    Aganoa Black Sand Beach, Samoa